/* ============================================================
   JCH Optimize Inc. — Main stylesheet (light plum-mauve theme)
   ============================================================ */

:root {
  --ink: #2A1E2E;
  --ink-soft: #4A3A4F;
  --plum: #7C3A6E;
  --plum-dark: #5E2B53;
  --plum-deep: #4A2142;
  --gold: #D9A441;
  --gold-deep: #B8892E;
  --blush: #F3E7F0;
  --cream: #FAF7F9;
  --white: #FFFFFF;
  --line: #EADCE4;
  --line-strong: #D8C6D2;
}

* {
  margin: 0;
  padding: 0;
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: "Segoe UI", "Helvetica Neue", Arial, sans-serif;
  font-size: 16px;
  line-height: 1.7;
  color: var(--ink);
  background-color: var(--cream);
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}

img {
  max-width: 100%;
  display: block;
}

a {
  color: var(--plum-dark);
  text-decoration: none;
}

a:hover {
  color: var(--plum-deep);
}

h1, h2, h3, h4 {
  line-height: 1.2;
  color: var(--ink);
  font-weight: 800;
}

/* ============================================================
   Floating pill navigation
   ============================================================ */

.nav-wrap {
  position: sticky;
  top: 14px;
  z-index: 100;
  padding: 0 20px;
}

.pill-nav {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 18px;
  max-width: 1180px;
  margin: 14px auto 0;
  padding: 10px 12px 10px 24px;
  background-color: var(--white);
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  box-shadow: 0 12px 34px rgba(94, 43, 83, 0.10);
}

.pill-brand {
  font-size: 18px;
  font-weight: 800;
  letter-spacing: -0.02em;
  color: var(--plum-dark);
  white-space: nowrap;
}

.pill-links {
  display: flex;
  align-items: center;
  gap: 4px;
}

.pill-links a {
  padding: 8px 14px;
  font-size: 15px;
  font-weight: 600;
  color: var(--ink-soft);
  border-radius: 999px;
  white-space: nowrap;
  transition: background-color 0.2s ease, color 0.2s ease;
}

.pill-links a:hover {
  background-color: var(--blush);
  color: var(--plum-dark);
}

.pill-links a.is-active {
  background-color: var(--blush);
  color: var(--plum-dark);
}

.pill-cta {
  padding: 11px 20px;
  background-color: var(--plum);
  color: var(--white);
  font-size: 15px;
  font-weight: 700;
  border-radius: 999px;
  white-space: nowrap;
  transition: background-color 0.2s ease;
}

.pill-cta:hover {
  background-color: var(--plum-deep);
  color: var(--white);
}

.pill-toggle {
  display: none;
  flex-direction: column;
  justify-content: center;
  gap: 5px;
  width: 44px;
  height: 44px;
  padding: 0 10px;
  background-color: var(--blush);
  border: none;
  border-radius: 999px;
  cursor: pointer;
}

.pill-toggle span {
  display: block;
  height: 2px;
  width: 100%;
  background-color: var(--plum-dark);
  border-radius: 2px;
}

.pill-dropdown {
  display: none;
  max-width: 1180px;
  margin: 8px auto 0;
  padding: 14px;
  background-color: var(--white);
  border: 1px solid var(--line-strong);
  border-radius: 24px;
  box-shadow: 0 16px 40px rgba(94, 43, 83, 0.14);
}

.pill-dropdown a {
  display: block;
  padding: 12px 16px;
  font-size: 16px;
  font-weight: 600;
  color: var(--ink-soft);
  border-radius: 14px;
}

.pill-dropdown a:hover {
  background-color: var(--blush);
  color: var(--plum-dark);
}

.pill-dropdown.is-open {
  display: block;
}

/* ============================================================
   Hero — gauge hero (asymmetric split)
   ============================================================ */

.gauge-hero {
  position: relative;
  display: grid;
  grid-template-columns: 42% 58%;
  gap: 40px;
  align-items: center;
  max-width: 1180px;
  margin: 0 auto;
  padding: 72px 24px 84px;
}

.hero-copy .eyebrow {
  display: inline-block;
  padding: 7px 16px;
  background-color: var(--blush);
  color: var(--gold-deep);
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  border-radius: 999px;
  margin-bottom: 22px;
}

.hero-copy h1 {
  font-size: clamp(34px, 4.4vw, 56px);
  line-height: 1.08;
  letter-spacing: -0.03em;
  margin-bottom: 20px;
}

.hero-copy h1 .accent {
  color: var(--plum-dark);
}

.hero-copy .lede {
  font-size: 18px;
  color: var(--ink-soft);
  max-width: 460px;
  margin-bottom: 30px;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
}

.btn {
  display: inline-block;
  padding: 14px 26px;
  border-radius: 999px;
  font-size: 16px;
  font-weight: 700;
  text-align: center;
  transition: transform 0.15s ease, background-color 0.2s ease, border-color 0.2s ease;
}

.btn-primary {
  background-color: var(--plum);
  color: var(--white);
}

.btn-primary:hover {
  background-color: var(--plum-deep);
  color: var(--white);
  transform: translateY(-2px);
}

.btn-outline {
  border: 2px solid var(--line-strong);
  color: var(--plum-dark);
  background-color: transparent;
}

.btn-outline:hover {
  border-color: var(--plum);
  transform: translateY(-2px);
}

/* Gauge panel */

.gauge-panel {
  position: relative;
  background-color: var(--white);
  border-radius: 28px;
  border: 1px solid var(--line);
  border-top: 5px solid var(--plum);
  box-shadow: 0 30px 60px rgba(94, 43, 83, 0.12);
  padding: 26px 28px 34px;
}

.gauge-chip {
  display: inline-block;
  padding: 6px 14px;
  background-color: var(--blush);
  color: var(--plum-dark);
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  border-radius: 999px;
  margin-bottom: 14px;
}

.gauge {
  position: relative;
  width: 100%;
  max-width: 340px;
  height: 190px;
  margin: 0 auto;
  overflow: hidden;
}

.gauge-track,
.gauge-value {
  position: absolute;
  top: 22px;
  left: 50%;
  width: 290px;
  height: 290px;
  margin-left: -145px;
  border-radius: 50%;
}

.gauge-track {
  background: conic-gradient(from 200deg, #D9A441 0deg 200deg, transparent 200deg 360deg);
  -webkit-mask: radial-gradient(farthest-side, transparent calc(100% - 7px), #000 calc(100% - 6px));
  mask: radial-gradient(farthest-side, transparent calc(100% - 7px), #000 calc(100% - 6px));
}

.gauge-value {
  background: conic-gradient(from 200deg, #7C3A6E 0deg 94deg, transparent 94deg 360deg);
  -webkit-mask: radial-gradient(farthest-side, transparent calc(100% - 16px), #000 calc(100% - 15px));
  mask: radial-gradient(farthest-side, transparent calc(100% - 16px), #000 calc(100% - 15px));
}

.gauge-needle {
  position: absolute;
  left: 50%;
  bottom: 24px;
  width: 0;
  height: 0;
  border-left: 7px solid transparent;
  border-right: 7px solid transparent;
  border-bottom: 98px solid var(--plum-dark);
  transform-origin: 50% 100%;
  transform: translateX(-50%) rotate(296deg);
}

.gauge-hub {
  position: absolute;
  left: 50%;
  bottom: 14px;
  width: 20px;
  height: 20px;
  margin-left: -10px;
  background-color: var(--plum);
  border: 4px solid var(--white);
  border-radius: 50%;
  box-shadow: 0 0 0 2px var(--plum-dark);
}

.gauge-reading {
  position: absolute;
  top: 108px;
  left: 0;
  right: 0;
  text-align: center;
}

.gauge-reading .value {
  font-size: 46px;
  font-weight: 800;
  line-height: 1;
  color: var(--plum-dark);
  letter-spacing: -0.02em;
}

.gauge-reading .label {
  font-size: 13px;
  font-weight: 600;
  color: var(--ink-soft);
  letter-spacing: 0.04em;
  text-transform: uppercase;
  margin-top: 6px;
}

.gauge-caption {
  text-align: center;
  color: var(--ink-soft);
  font-size: 15px;
  max-width: 360px;
  margin: 6px auto 0;
}

/* ============================================================
   Statement row
   ============================================================ */

.statement-row {
  background-color: var(--white);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.statement-row .inner {
  max-width: 1000px;
  margin: 0 auto;
  padding: 72px 24px;
  text-align: center;
}

.statement-row .gold-rule {
  width: 56px;
  height: 4px;
  background-color: var(--gold);
  border-radius: 2px;
  margin: 0 auto 28px;
}

.statement-row p {
  font-size: clamp(22px, 2.6vw, 32px);
  line-height: 1.4;
  font-weight: 600;
  letter-spacing: -0.01em;
  color: var(--ink);
}

.statement-row p strong {
  color: var(--plum-dark);
  font-weight: 800;
}

/* ============================================================
   Service duo
   ============================================================ */

.service-duo {
  max-width: 1180px;
  margin: 0 auto;
  padding: 88px 24px;
}

.service-duo .section-head {
  max-width: 620px;
  margin-bottom: 54px;
}

.service-duo .kicker,
.tabbed-content .kicker {
  display: block;
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--gold-deep);
  margin-bottom: 14px;
}

.service-duo h2,
.tabbed-content h2 {
  font-size: clamp(28px, 3.2vw, 40px);
  letter-spacing: -0.02em;
}

.duo-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
}

.duo-col {
  padding: 8px 44px;
}

.duo-col:first-child {
  padding-left: 0;
  border-right: 1px solid var(--line);
}

.duo-col:last-child {
  padding-right: 0;
}

.duo-col .num {
  display: inline-block;
  font-size: 13px;
  font-weight: 800;
  color: var(--plum-dark);
  letter-spacing: 0.1em;
  text-transform: uppercase;
  margin-bottom: 14px;
}

.duo-col h3 {
  font-size: 24px;
  margin-bottom: 18px;
}

.duo-col p {
  color: var(--ink-soft);
  margin-bottom: 18px;
}

/* ============================================================
   Tabbed content
   ============================================================ */

.tabbed-content {
  background-color: var(--white);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.tabbed-content .inner {
  max-width: 1180px;
  margin: 0 auto;
  padding: 88px 24px;
}

.tabbed-content .section-head {
  max-width: 620px;
  margin-bottom: 40px;
}

.tab-nav {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-bottom: 34px;
  border-bottom: 2px solid var(--line);
  padding-bottom: 0;
}

.tab-btn {
  position: relative;
  padding: 14px 22px;
  background: none;
  border: none;
  font-size: 16px;
  font-weight: 700;
  color: var(--ink-soft);
  cursor: pointer;
  border-bottom: 3px solid transparent;
  margin-bottom: -2px;
  transition: color 0.2s ease;
}

.tab-btn:hover {
  color: var(--plum-dark);
}

.tab-btn.is-active {
  color: var(--plum-dark);
  border-bottom-color: var(--plum);
}

.tab-panel {
  display: none;
  max-width: 780px;
}

.tab-panel.is-active {
  display: block;
}

.tab-panel h3 {
  font-size: 26px;
  margin-bottom: 16px;
  color: var(--plum-dark);
}

.tab-panel p {
  color: var(--ink-soft);
  margin-bottom: 18px;
}

/* ============================================================
   FAQ accordion
   ============================================================ */

.faq-section {
  max-width: 900px;
  margin: 0 auto;
  padding: 88px 24px;
}

.faq-section .section-head {
  text-align: center;
  margin-bottom: 48px;
}

.faq-section .kicker {
  display: block;
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--gold-deep);
  margin-bottom: 14px;
}

.faq-section h2 {
  font-size: clamp(28px, 3.2vw, 40px);
  letter-spacing: -0.02em;
}

.accordion {
  border-top: 1px solid var(--line);
}

.accordion-item {
  border-bottom: 1px solid var(--line);
}

.accordion-trigger {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  width: 100%;
  padding: 24px 4px;
  background: none;
  border: none;
  cursor: pointer;
  text-align: left;
  font-size: 18px;
  font-weight: 700;
  color: var(--ink);
  font-family: inherit;
}

.accordion-trigger:hover {
  color: var(--plum-dark);
}

.accordion-icon {
  flex: 0 0 auto;
  width: 28px;
  height: 28px;
  border-radius: 50%;
  background-color: var(--blush);
  color: var(--plum-dark);
  font-size: 18px;
  font-weight: 800;
  line-height: 28px;
  text-align: center;
  transition: transform 0.2s ease;
}

.accordion-item.is-open .accordion-icon {
  transform: rotate(45deg);
}

.accordion-panel {
  display: none;
  padding: 0 4px 26px;
  color: var(--ink-soft);
}

.accordion-item.is-open .accordion-panel {
  display: block;
}

/* ============================================================
   CTA band
   ============================================================ */

.cta-band {
  background-color: var(--plum-deep);
}

.cta-band .inner {
  max-width: 1180px;
  margin: 0 auto;
  padding: 80px 24px;
  display: grid;
  grid-template-columns: 1.5fr 1fr;
  gap: 40px;
  align-items: center;
}

.cta-band h2 {
  color: var(--white);
  font-size: clamp(28px, 3.4vw, 42px);
  letter-spacing: -0.02em;
  margin-bottom: 16px;
}

.cta-band p {
  color: #EBDCE8;
  font-size: 18px;
}

.cta-band .btn-primary {
  background-color: var(--gold);
  color: var(--plum-deep);
  justify-self: start;
}

.cta-band .btn-primary:hover {
  background-color: #E7BE5F;
  color: var(--plum-deep);
}

/* ============================================================
   Wide brand band footer
   ============================================================ */

.wide-band-footer {
  background-color: var(--white);
  border-top: 4px solid var(--plum);
}

.wide-band-footer .footer-top {
  max-width: 1180px;
  margin: 0 auto;
  padding: 52px 24px 40px;
  display: flex;
  flex-wrap: wrap;
  justify-content: space-between;
  gap: 32px;
}

.footer-brand .wordmark {
  font-size: 22px;
  font-weight: 800;
  color: var(--plum-dark);
  margin-bottom: 8px;
}

.footer-brand .tagline {
  color: var(--ink-soft);
  font-size: 15px;
  max-width: 340px;
}

.footer-contact {
  text-align: right;
}

.footer-contact a,
.footer-contact .line {
  display: block;
  color: var(--ink-soft);
  font-size: 15px;
  margin-bottom: 4px;
}

.footer-contact a:hover {
  color: var(--plum-dark);
}

.footer-legal {
  display: flex;
  gap: 18px;
  margin-top: 14px;
  justify-content: flex-end;
}

.footer-legal a {
  font-size: 15px;
  font-weight: 600;
  color: var(--plum-dark);
}

.footer-bottom {
  border-top: 1px solid var(--line);
}

.footer-bottom .inner {
  max-width: 1180px;
  margin: 0 auto;
  padding: 18px 24px;
  font-size: 14px;
  color: var(--ink-soft);
}

/* ============================================================
   Scroll reveal
   ============================================================ */

.fade-up {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}

.fade-up.visible {
  opacity: 1;
  transform: translateY(0);
}

/* ============================================================
   Secondary pages (services / contact)
   ============================================================ */

.page-hero {
  background-color: var(--white);
  border-bottom: 1px solid var(--line);
}

.page-hero .inner {
  max-width: 900px;
  margin: 0 auto;
  padding: 80px 24px 72px;
  text-align: center;
}

.page-hero .eyebrow {
  display: inline-block;
  padding: 7px 16px;
  background-color: var(--blush);
  color: var(--gold-deep);
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  border-radius: 999px;
  margin-bottom: 20px;
}

.page-hero h1 {
  font-size: clamp(32px, 4vw, 48px);
  letter-spacing: -0.03em;
  margin-bottom: 18px;
}

.page-hero p {
  color: var(--ink-soft);
  font-size: 18px;
  max-width: 640px;
  margin: 0 auto;
}

/* Services */

.services-list {
  max-width: 1180px;
  margin: 0 auto;
  padding: 88px 24px;
}

.services-list .service-block {
  display: grid;
  grid-template-columns: 200px 1fr;
  gap: 40px;
  padding: 48px 0;
  border-bottom: 1px solid var(--line);
}

.services-list .service-block:first-child {
  padding-top: 0;
}

.service-block .block-num {
  font-size: 14px;
  font-weight: 800;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--plum-dark);
}

.service-block h2 {
  font-size: 26px;
  margin-bottom: 16px;
}

.service-block p {
  color: var(--ink-soft);
  margin-bottom: 14px;
}

.process-overview {
  background-color: var(--white);
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}

.process-overview .inner {
  max-width: 1180px;
  margin: 0 auto;
  padding: 80px 24px;
}

.process-overview h2 {
  font-size: clamp(28px, 3.2vw, 38px);
  margin-bottom: 40px;
}

.process-steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 24px;
}

.process-step .step-num {
  display: inline-block;
  width: 40px;
  height: 40px;
  line-height: 40px;
  text-align: center;
  background-color: var(--plum);
  color: var(--white);
  font-weight: 800;
  border-radius: 50%;
  margin-bottom: 16px;
}

.process-step h3 {
  font-size: 18px;
  margin-bottom: 10px;
}

.process-step p {
  color: var(--ink-soft);
  font-size: 15px;
}

/* Contact */

.contact-grid {
  max-width: 1180px;
  margin: 0 auto;
  padding: 72px 24px;
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: 48px;
}

.contact-info h2,
.contact-form h2 {
  font-size: 28px;
  margin-bottom: 20px;
}

.contact-info .info-block {
  margin-bottom: 22px;
}

.contact-info .info-label {
  font-size: 13px;
  font-weight: 800;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--plum-dark);
  margin-bottom: 4px;
}

.contact-info .info-value {
  color: var(--ink-soft);
}

.contact-info .hours {
  color: var(--ink-soft);
  margin-bottom: 4px;
}

.contact-form form {
  display: grid;
  gap: 16px;
}

.contact-form .field label {
  display: block;
  font-size: 14px;
  font-weight: 700;
  margin-bottom: 6px;
  color: var(--ink);
}

.contact-form .field input,
.contact-form .field textarea {
  width: 100%;
  padding: 13px 16px;
  border: 1px solid var(--line-strong);
  border-radius: 12px;
  font-size: 16px;
  font-family: inherit;
  color: var(--ink);
  background-color: var(--white);
}

.contact-form .field input:focus,
.contact-form .field textarea:focus {
  outline: none;
  border-color: var(--plum);
  box-shadow: 0 0 0 3px var(--blush);
}

.contact-form textarea {
  resize: vertical;
  min-height: 140px;
}

.form-note {
  font-size: 14px;
  color: var(--ink-soft);
}

.form-success {
  display: none;
  padding: 16px;
  background-color: var(--blush);
  color: var(--plum-dark);
  border-radius: 12px;
  font-weight: 600;
}

.contact-faq {
  max-width: 1180px;
  margin: 0 auto;
  padding: 0 24px 80px;
}

.contact-faq h2 {
  font-size: 26px;
  margin-bottom: 28px;
}

/* ============================================================
   Responsive
   ============================================================ */

@media (max-width: 900px) {
  .gauge-hero {
    grid-template-columns: 1fr;
    padding: 48px 20px 60px;
  }

  .hero-copy .lede {
    max-width: 100%;
  }

  .duo-grid {
    grid-template-columns: 1fr;
  }

  .duo-col,
  .duo-col:first-child,
  .duo-col:last-child {
    padding: 28px 0;
    border-right: none;
    border-bottom: 1px solid var(--line);
  }

  .duo-col:last-child {
    border-bottom: none;
  }

  .cta-band .inner {
    grid-template-columns: 1fr;
  }

  .process-steps {
    grid-template-columns: 1fr 1fr;
  }

  .contact-grid {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 720px) {
  .pill-links,
  .pill-cta {
    display: none;
  }

  .pill-toggle {
    display: flex;
  }

  .services-list .service-block {
    grid-template-columns: 1fr;
    gap: 14px;
  }

  .process-steps {
    grid-template-columns: 1fr;
  }

  .footer-contact {
    text-align: left;
  }

  .footer-legal {
    justify-content: flex-start;
  }

  .gauge-track,
  .gauge-value {
    width: 250px;
    height: 250px;
    margin-left: -125px;
  }

  .gauge {
    height: 168px;
  }

  .gauge-needle {
    border-bottom-width: 84px;
  }

  .gauge-reading {
    top: 94px;
  }
}